Why you should choose our gift card API

Our Rewards as a Service (RaaS®) API is a robust digital gift card API built to power rewards and incentives in your app or platform. Our API documentation makes the integration process simple and easy.

What to expect from our API

Our API documentation makes it easy for you to integrate a reward catalog and automate reward delivery. In fact, we help thousands of enterprise customers create modern, engaging reward programs in their apps and platforms.

Align a funding structure

Create and fund one or multiple accounts to support a single app or a platform with multiple customers.

Access global rewards

Access our global catalog of 1,000+ digital gift cards, prepaid cards, and donations.

Use our brand guidelines

Access our catalog descriptions, disclaimers, merchant logos, and other brand details using our brand guidelines.

Place orders

Have us send your digital gift cards on branded email templates or deliver them within your user interface.

Pull reports

Access order history, track email delivery, and resend rewards.

Get help

You’ll work with an onboarding specialist, customer success manager, and a business development team member.

Our reward catalog

We curate a global catalog of the most popular gift cards, prepaid cards, and donations because great rewards drive great results. With our API, you have access to the latest descriptions, disclaimers, reward images, and other necessary brand details—everything you need to integrate a full catalog into your app or platform.

Your customization options

You have two options when it comes to e-gift card delivery:
Send them within your user interface or deliver them using our email templates. Our email templates can be fully customized with your company’s brand and messaging.

What it's like to work with us

Our goal is to help you achieve meaningful business results. Here’s what it’s like to work with us.

No exclusivity agreement

Quick, easy integration process

Top-tier recipient support

Brand approval management

No transaction or API fee

Easy-to-track delivery

Curious about brand approvals?

We have relationships with hundreds of global gift card brands. Each brand has requirements around how their gift cards are represented in programs. As part of our onboarding process, we ensure compliance with all gift card brand use guidelines and legal requirements. In addition, you can be sure that your catalog call will contain the most up-to-date gift card images, descriptions, terms of use, and disclaimer information.

Watch the video

Curious about the implementation process?

We make it fast. We make it easy. And we’re here to help.

How we keep your recipient information safe

When it comes to data security, you can trust us to meet your compliance requirements. When you work with us, your data will always be processed securely. In fact, we work with hundreds of companies to fulfill digital gift cards, using only the names and email addresses required to deliver rewards.

Preventing fraud

We use both industry standard third-party and custom-built internal tools to log, monitor, and alert suspected fraud.

  • Our Transaction Risk Management team monitors velocity alerts for API customers and freezes accounts when fraud is suspected. They also review scheduled reports that are designed to indicate suspicious transaction behavior.
  • We are a licensed Money Services Business (MSB) and we hold Money Transmitter Licenses (MTL). We adhere to applicable laws and regulations.
  • We manage and facilitate gift card ordering from third-party distributors or directly from the brand.

What our API customers are saying

The Tango API makes it easy for professionals to fulfill and deliver gift card incentives. Here's why they choose to work with us.

Since partnering with Tango, our customers report cutting their program administration time by more than 50%.
When clients provide gift card incentives, the completion rate increases dramatically. The industry average for an open online course is 10%. We average 60% completion rate for a weekly drawing and 80% for direct incentives.
I love being able to send out cards immediately following an interview. It saves so much time and I like being in control. I also love seeing whether a participant has received the card or not and the ability to re-send.
We’ve saved the $65K we were spending annually on gift card purchasing and shipping fees.
Our clients and their employees enjoy a seamless experience thanks to Tango’s gift card API and all the effort by the developers and product designers.
We needed someone who had great tools we could plug into easily and something that could be an extension of our great user experience. When you put all those requirements together, the only option is Tango.
Since partnering with Tango, our customers report cutting their program administration time by more than 50%.
When clients provide gift card incentives, the completion rate increases dramatically. The industry average for an open online course is 10%. We average 60% completion rate for a weekly drawing and 80% for direct incentives.
I love being able to send out cards immediately following an interview. It saves so much time and I like being in control. I also love seeing whether a participant has received the card or not and the ability to re-send.
We’ve saved the $65K we were spending annually on gift card purchasing and shipping fees.
Our clients and their employees enjoy a seamless experience thanks to Tango’s gift card API and all the effort by the developers and product designers.
We needed someone who had great tools we could plug into easily and something that could be an extension of our great user experience. When you put all those requirements together, the only option is Tango.

From saving time and money to improving engagement and employee experiences—here’s why our customers work with us.

Of the surveyed professionals that work with us, 88% have saved time and 68% have saved money.

Support for you and your recipients

Our support team isn’t just available to you, it’s available to your recipients too. We’re happy to provide support to all your gift card recipients, so you’re not left fielding redemption questions or troubleshooting technical issues.

Our self-service chatbot—located in our recipient Help Center—makes it easy for your recipients to quickly receive the support they need while redeeming and spending rewards. For issues that can’t quickly be resolved via the bot, recipients will be put in touch with one of our support team members via email or phone, whichever is the recipient’s preferred communication method.

Simplified, easy reporting

When you work with us, there’s no need to maintain spreadsheets or tracking documents. We offer simplified, easy reporting in one simple web portal. You can pull data for a single recipient or view reports at a company or department level. Our web portal was built with you and your workflow in mind to ensure any reports and tracking stay organized with minimal effort.

Keep in mind, you don’t have to use our web portal for tracking and reporting. You’re welcome to build your own reporting system via the Tango API.

Start delivering joy today

Request a demo to learn more about achieving your goals with our gift card API.