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Common Question

How to start a gift card business?

To start a gift card business, you typically become a reseller partner who embeds reward functionality into broader solutions like marketing platforms or HR systems.  

Success requires choosing partners with robust APIs, diverse reward catalogs, and comprehensive support, then implementing strategic growth initiatives focused on specific industries or geographic markets. The key is treating gift card capabilities as core value propositions rather than afterthoughts to maximize client engagement and program ROI.

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Have questions? We have answers.

Is selling gift cards worth it?

Selling gift cards can be worth it when approached strategically through reseller partnerships that create mutual value for all parties involved.

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Is reselling gift cards profitable?

Reselling gift cards can be profitable when structured as a strategic partnership program.

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How to start a business selling gift cards?

To start a business selling gift cards, your company can join a gift card reseller program where you integrate reward capabilities into your existing services rather than selling cards directly to consumers.  

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How to become a gift card vendor?

To become a gift card vendor, you typically need to partner with established gift card platforms through their reseller programs rather than creating your own gift card inventory.  

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